Re:food

Gustaf Brandberg

I’m a tech guy turned food system investor on a mission to support the sustainable transformation of the most fundamental system for human civilization.

In 1996 I co-founded and ran a software consulting firm helping companies scale from zero to becoming global leaders of the internet era. After 14 years I joined our family office Gullspång Invest as a tech investor. After attending a program at Stockholm Resilience center I realized the urgent need for a sustainable shift in the food system. The following year I invested in Oatly and NICK’s et al. In 2020 I co-founded Gullspång Re:food to exclusively back entrepreneurs devoted to transforming the food system.

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Peter Odemark

I’m a former food operator and have devoted most of my career to building and running sustainable food companies.

During the past two decades, I’ve worked as an Executive Director and Board Member in some of Europe’s best value-creating companies, including Danone, Nomad Foods, ProViva, and Innocent Drinks. My primary focus has always been to implement systematic changes for more sustainable food operations along with executing M&A activities. After experiencing the power of systems change and capital as levers to transform the food system into a sustainable state, I decided to become a food investor and co-founded Gullspång Re:food Invest.

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Philip Wrede

I’m a former banker utilizing financial tools to create meaningful change across the food system. Food has become my everyday life.

Prior to co-founding Gullspång Re:food I worked at various financial institutions based out of Stockholm, London, and Zurich. Today, I’m fortunate enough to devote all my time to using capital as a tool to help solve some of the world’s greatest challenges originating from the food system. To me, the sustainable paradigm shift we’re starting to see across the food system represents great opportunities in history from both a financial and social perspective, which is why I co-founded Gullspång Re:food Invest.

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Marith Welin-Berger

I’m the legal counsel of Re:food, and believe in investing in entrepreneurship and innovation that will reform the food system.

I have previously worked with M&A and investments in unlisted companies at Advokatfirman Vinge and EQT, and love the fast pace of the transactions and getting to interact with driven and passionate entrepreneurs.

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Ulf Gezelius

I’m a former investment banker given the privilege of using my background to contribute to a real and sustainable difference in the world.

After 15 years in investment banking, I was ready for a change. I was fortunate to join Gullspång Invest as the CFO at an early stage in 2016 and be part of building the investment operations and in establishing Gullspång Re:food in 2020.

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Therese Segerberg

I’m a former CFO and finance professional with a strong interest in sustainability and entrepreneurship.

Before joining Re:food as the COO, I spent 25 years in various senior finance roles in food, retail, e-commerce, travel, and private equity. I’ve been an auditor, CFO, Chief Business Control and interim CEO at companies including PwC, GANT, SJ, Fazer, eEquity and Etraveli Group. I’m passionate about sustainability, leadership, and making a difference for the future.

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Lena Horvath

I’m a former investment advisory services professional with a strong belief that, with the right intentions, the investment industry can create positive change in our food system

I began my career in investment advisory services at a multi-family office in Beverly Hills. A summer internship at Provenance Capital Group, a regenerative agriculture-focused financial services firm, ignited my interest in the food system. I joined Re:food to support strategy and due diligence work to continue exploring the ways that our investment industry can use capital to create a sustainable and regenerative food system.

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Therese Dalebrant

I’m a food strategist, systems thinking enthusiast, and the author of Re:food’s investment philosophy Food is Solvable. 

Before joining Re:food, I spent most of my career developing international expansion strategies for Nordic food companies in North America. Today, I’m Re:food’s head of strategy and running our San Francisco office. I’m fascinated by the food system’s ability to introduce ripple effects across society and how every person has the power to impact it simply by deciding what to eat.

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Nathalie Öhlander

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Björn Mullaart

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Nina Lee

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Eric-Alan Rapp

I’m an entrepreneur, venture capital investor and vocal climate advocate focused on our planetary food systems

With 25 years of start-up and VC experience, I joined the Re:food team as Venture Partner after helping to build the sustainable Agrifood investment strategy, team and portfolio at Vækstfonden, the sovereign Danish investment fund. Before that I was CEO of a Copenhagen-based food start-up, which I co-founded after many years in the tech VC space. My passion is to work with entrepreneurs who are using technology to restore, replenish and grow our capacity to feed our rapidly growing global human population, and to find solutions for our increasing soil health, food supply chain and climate challenges.

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